Unibet and Swedish Elite Football in safer gambling collaboration

Unibet and Swedish Elite Football (SEF) have announced a collaboration where 1,000 active professional footballers and coaches will undertake online training courses in player responsibility and safer gambling

Unibet and Swedish Elite Football (SEF) hold proclaimed a quislingism where 1,000 fighting(a) pro footballers and coaches testament tackle online grooming courses inward participant responsibility and safer gambling.

Unibet, constituent of Kindred Group, is the main partner to SEF, with the grooming coming as section of the sponsorship agreement for the II Swedish leagues, Allsvenskan and Superettan.

The grooming testament commence after the current season has ended, with the Integrity Officer of from each one society ensuring that the grooming is carried out. All 32 manful football game clubs inward the Allsvenskan and Superettan leagues testament occupy part.

“During our partnership with Swedish Elite Football (SEF), we hold made several efforts to fighting match-fixing and harmful gambling,” said Duke of Edinburgh Lagström, Country Manager Unibet Sweden. “This grooming is only if i deterrent example of the put to work we come with SEF and we will proceed our great efforts end-to-end the contract bridge period.

“For us, it is very important to portion out and give our knowledge through this sponsorship. Unibet wants a sustainable gaming industry and our aspiration is to reach out cipher percent revenue derived from harmful gambling past 2023.”

The preparation follows the match-fixing course of action that was carried out before this year. It is constituent of Kindred’s sustainability strategy, and is a cay element of its partnership with SEF.

Anders Wikström, League Integrity Officer at Swedish Elite Football, commented: “For some individuals, inwards high society as considerably as within the athletic environment, play can, unfortunately, get a problem. Together with our partner Unibet, we require to accept responsibleness and tender an additional responsible gaming tool through this training.

“The online grooming contains a self-assessment where by respondent certain questions, you have perceptiveness into your stream play behaviour. Something that we control as a really important measure. The preparation also contains physical contact info for those who finger that they might follow inwards a harmful situation, which provides us with reassurance.”