NFL Gets in on the Action with Branded Slot Machine Deal with Aristocrat Gaming

NFL-branded slots machines are coming to a gambling casino nigh you, thanks to an scoop multi-year licensing agreement 'tween the conference and Aristocrat Gaming.

The Aboriginal Australian gaming tech behemoth said the new machines testament smash the gambling casino floors inward 2023 and will throw fans the power to customise their experiences based on their favorite teams.

In a statement Wednesday, the NFL said the Aristocrat trade testament ply “an chance to farther driving devotee meshing through and through a new gaming experience.”

Until recently, as far as the NFL was concerned, a “slot” was just the expanse been the offensive tackle and the wide receiver. But times have changed.

Slot Receiver

A conference that would erstwhile repercussion from the real word “gambling,” now estimates it testament generate $270 1000000 inwards revenue this twelvemonth through agreements with cassino companies and sportsbook operators. That enter could arise to $1 one thousand million within the decade, a league representative told The Evergreen State Post inwards September.

The league’s previous aversion towards gaming was belike a holdover from the 1946 NFL Championship 'tween the New York Giants and the Windy City Bears. New York bookie and gambler Alvin J. capital of France was found to get bribed ii Bears players, Merle Hapes and Frank Filchock, inward an effort to muddle the game.

When New island of Jersey attempted to legitimatise sports betting inwards 2012, the NFL and the other major leagues plugged it through and through the courts at every grow to ‘protect the integrity’ of their games.

Ironically for a conference that has strategic deals with Caesars, Draftkings, FanDuel, George Fox Bet, MGM, PointsBet and WynnBet, the NFL bars players from attending promotional events at casinos – or at least it did until recently.

Resistance Thaws

In 2015, a fantasize football event hosted by former Dallas Cowboys quarterback Tony Romo was cancelled after players were told they would be fined or suspended for taking part. That’s because it was to follow held at the Sands Expo and Convention Center.

In 2017, o'er 30 players were reprimanded for participating inward a charity branch rassling competition, held at the MGM Grand.

But later that year, thither was evidence that resistance was thawing when NFL squad owners sanctioned the Raiders’ go to Las Vegas.

This was partly acknowledgment of the changing technological landscape. With betting, legal or otherwise, at present just a duo of clicks off for to the highest degree people, Las Vegas and its casinos no more thirster posed the same kind of threat.

In 2018, when the US Supreme Margaret Court rejected the federal ban on sports betting, the NFL grabbed the globe and ran with it. It was clip to get inward on the process below the streamer of “increasing fan engagement.”

From there, branded slots were only when a matter of time.