EGBA commits to increased safer gambling in new Sustainability Report

The CEOs of the member companies of the European Gaming and Betting Association (EGBA) have committed to increasing safer gambling efforts across Europe’s online gambling sector

The CEOs of the fellow member companies of the European Gaming and Betting Association (EGBA) have committed to increasing safer play efforts across Europe’s online play sector.

In the body’s first-ever yearbook Sustainability Report, EGBA members get committed to the greater deployment of safer gaming tools and increased communications.

The yearly study aims to “support accountability, transparency and reinforce a warm culture of safer play inward Europe’s online gambling sector,” EGBA stated.

The 2020/21 account outlines the marijuana cigarette efforts and forward motion made past member companies to elevate safer gambling, protect players, and at last conduce positively to smart set in Europe.

Key information highlights from 2020 include 75% of customers having at to the lowest degree one safer gambling tool activated - either mandatorily or voluntarily - on their online betting accounts, an increment from 61% of customers in 2019.

A add up of 14.2 one thousand thousand generic communications were sent to customers to further safer gambling, piece 2.8 jillion personalised communications were sent. And voluntary contributions to European boast through sponsorships and sports streaming rights payments totalled €408m ($481.30m), a 20% step-up from 2019.

“EGBA and its members are committed to head from the face on safer gambling and our yearly sustainability written report is portion of our allegiance to be accountable and transparent about our activities, running our get along and reenforcement our boilersuit efforts to put safer gaming at the spunk of what we do,” said EGBA Secretary General Maarten Haijer.

“The personal dedication of the CEOs to reach these objectives is vital and welcomed. It is very encouraging to see to it that our members are already putting their commitment into action through and through the greater deployment of safer gambling tools and past communicating more than of all time before to their customers about safer gambling, and in an increasingly personalised and targeted way.”

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