Deutsch NY named Betway US agency partner
Digital Gaming Corporation (DGC), Betway’s exclusive US rights holder, has named advertising agency Deutsch NY as the company’s strategic partner in the US
Digital Gaming Corporation (DGC), Betway’s exclusive US rights holder, has named advertising federal agency Deutsch NY as the company’s strategical partner inwards the US.
The agency will process to grow the Betway make with the goal of taking it nationwide, as easily as managing creative strategy and in-market activations.
DGC launched Betway inward the US inwards 2021, with the company currently operating inwards New Jersey, Pennsylvania, Indiana, Iowa, Colorado, AZ and Virginia.
DGC EVP of Frederick North American Operations David Bruce Watermeyer said: “We’re excited to be workings with Deutsch NY as we uphold to establish the Betway firebrand inwards the US.
"The brandmark is now live inwards VII states in the US, with plans for farther growing inwards the pipeline. Deutsch NY impressed us with their originative capabilities and strategic thinking, which we trust will help us pitch against our visions and goals of existence a major participant in the US sports betting space.”
Betway provides sports betting and cassino games, operating inward a lay out of world-wide jurisdictions as easily as US territories.
Deutsch NY CEO Val DiFebo said: “We are super passionate and excited most Betway as a brand and their vision to disrupt the category. Taking on the crowded online sports gaming infinite and helping the firebrand institute itself in the US market place are the types of challenges we erotic love taking on.
"We look forrad to partnering with the DGC-Betway team up as we maximise their accounting entry into this securities industry and establish for their hereafter success.”