Betway grows tennis portfolio with Rio Open deal
Betway has added the Rio Open to its roster of top-flight tennis partners in an agreement that will see it sponsor the next two editions of the annual tournament
Betway has added the Rio Open to its roster of topping tennis partners inward an agreement that will consider it sponsor the next two editions of the annual tournament.
The Super Group-owned sports betting business organization has secured sponsorship rights for the 2022 and 2023 editions of the Rio Open, including connexion rights as easily as prominent courtside branding crosswise all lucifer courts.
Betway also plans to bring out mental object for tennis fans that testament follow distributed via the tournament’s societal media and digital channels.
“It is a pleasure to make a make as vainglorious as Betway in the Rio Open portfolio,” said Marcia Casz, Director of the Rio Open. “We are real successful in having 1 of the leaders inwards its segment as a partner inwards the largest lawn tennis event inwards Latin America and we hope to maintain a partnership for many years to come.”
The tourney was constituted inwards 2014 and since its inception has seen big-name tennis stars, including Rafael Nadal, David Ferrer and Cristian Garin, thanksgiving the octad clay courts of the Jockey Club Brasileiro inward Rio di Janeiro. The Rio Open is the only ATP Tour 500 case inward South America and the only ATP Tour case in Brazil.
This evolution also continues Betway’s raging streak of lawn tennis sponsorship deals, having most late become the functionary betting partner of the Stockholm Open.
Commenting on his company’s partnership with the Rio Open, Betway Chief Exec Anthony Werkman said: “Adding to our already enviable existing portfolio of lawn tennis sponsorships, we’re delighted to suit a premium partner of the Rio Open, Brazil’s only if ATP Tour event.
“The tourney is e'er contested past the sport’s upper side talent and having an association with it marks another proud instant for the Betway brand.”